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Wednesday, December 5, 2012

Short Story - Test of Three Socrates - What type of Content you should share with your Social & Business networks to build your Personal Brand Positioning on Digital neighborhood marketplaces? Forwarded Story

You can get (VCP)=Visibility plus Credibility and Profitability also if you properly leverage your social updates on various Social Media websites.. I would like to share one small story I found on social media. This story will be helpful you to get idea about what kind of updates you need to post on your social wall.

In ancient Greece (469 - 399 BC), Socrates was widely lauded for his wisdom. One day the great philosopher came upon an acquaintance who ran up to him excitedly and said, "Socrates, do you know what I just heard about one of your students?"

"Wait a moment," Socrates replied. "Before you tell me, I'd like you to pass a little test. It's called the Test of Three."

"Three?"

"That's right, Socrates continued. "Before you talk to me about my student let's take a moment to test what you're going to say. The first test is Truth. Have you made absolutely sure that what you are about to tell me is true?"

No," the man said, "actually I just heard about it."

"All right," said Socrates. "So you don't really know if it's True or not."

"Now let's try the second test, the test of Goodness. Is what you are about to tell me about my student something good?"

"No, on the contrary..."

"So," Socrates continued, "you want to tell me something bad about him even though you're not certain it's true?"

The man shrugged, a little embarrassed.

Socrates continued. "You may still pass though, because there is a third test - the filter of Usefulness. Is what you want to tell me about my student going to be Useful to me?"

"No, not really..."

"Well," concluded Socrates, "if what you want to tell me is neither True nor Good nor even Useful, why tell it to me at all?"